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Kurt Donnelly
Senior Systems Analyst
New York Times
This session will discuss the New York Times'
implementation of a Wireless Recovery System that utilizes wireless Internet access to
link customers, data and delivery personnel to enhance customer service.
Customers who don't receive their papers by 7 am can call an 800 number where a customer
representative enters the complaint into the Circulation Information System. (CIS). Until
now, drivers throughout the metropolitan area would repeatedly return to a depot and get
printouts of customer complaints to perform recoveries. This system was cumbersome and
incurred long delays in rectifying complaints.
The new Wireless Recovery System improves the efficiency of the recovery operation by
making information mobile. Drivers carry AT&T Pocketnet phones equipped with tiny
internet browsers in constant communication with the depot. Complaints entered into the
mainframe by representatives are instantly visible on the driver's phone. Likewise, after
delivery of the paper, the driver uses the phone to submit a report which is instantly
visible on the mainframe to the customer service representatives. Travel time is reduced
and customer satisfaction greatly enhanced.
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