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Wireless Web 2000 Conference
    

     Case Study: The Wireless ISP

Charles Brown
VP, Marketing
WaveRider

Tom Coelho
General Manager & Founder
North Rock Communications

Description:
The growth of the Internet and its critical role in business operations has wildly exceeded even the most optimistic predictions of five years ago. The World Wide Web is being used for everything from e-mail and interactive video games to long distance voice calls. Internet Service Providers (ISPs), market demand for basic Internet access continues to grow. At the same time, fierce competition for new subscribers is steadily reducing monthly access rates and ISP profit margins. With this profit squeeze expected to continue, an increasing number of ISPs are turning to wireless technologies that offer new opportunities both to generate more business and revenues from their existing customer base and to attract new subscribers. WaveRider Communications Inc. of Toronto and North Rock Communications of Bermuda, West Indies will showcase how their partnership offers premium high speed Internet service to all of Bermuda by eliminating the need for third party involvement. WaveRider's vice president Marketing Charles Brown and North Rock's general manager Tom Coelho will demonstrate how the two companies are providing rapid delivery of high quality access, competitive prices and better customer service in Bermuda.

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