| Dr. Book serves in the position of Executive Vice
President with primary responsibility for international consulting and publications. He
participates in strategic and administrative activities of The Strategis Group, and his
areas of expertise include cable, satellite, and wireless consumer research and economic
analysis. Dr. Book joined the firm in 1984 and became a principal of The Strategis Group
in 1992. Dr. Book is an economist and market research professional
specializing in consumer surveys, research methodologies, data analysis and economic
modeling. He has designed and directed hundreds of telecommunications market research
studies during the past ten years. His innovative research and insightful conclusions and
recommendations successfully meet the needs and expectations of The Strategis Group
clients.
Academic achievements:
- Ph.D., Economics, Columbia University, New York, NY
- B.S., Commerce and Finance, Wilkes College, PA
- Certificate in Advanced Market Research Techniques, The Wharton School,
Philadelphia, PA
Experience:
- Research Director, The National Research Group, Los Angeles, CA
- Assistant Professor, Faculty of Administrative Studies, York University, Toronto,
Canada
- Senior Research Consultant, The Ontario Arts Council, Toronto, Canada
- Instructor (Economics), New York University, New York, NY
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